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MarketsWisconsinJanesvilleRent Analysis

Rent Analysis: Janesville, WI

Updated 2026 · Based on median market data for Janesville, WI

Cap Rate
2.30%
Median Price
$280K
Rent/Mo
$1,230
1% Rule
0.44%
Fails

Rent Overview

The median monthly rent in Janesville, WI is $1,230, translating to $14,760 in annual gross rental income per unit. The rent-to-price ratio is 0.44% — well below the 1% rule, making pure cash flow investing challenging at median prices.

Rent Affordability

Renters in Janesville spend approximately 27% of the local median household income ($53,700) on rent. This is within the healthy 25-30% range, indicating rent is affordable relative to local incomes. There may be room for moderate rent increases, especially for updated or well-located units.

Vacancy & Tenant Demand

The vacancy rate in Janesville is 5.5%. This is a healthy vacancy rate that indicates balanced supply and demand. You should be able to find quality tenants without extended vacancies, though expect normal turnover periods of 2-4 weeks between tenants. Population growth of 0.5% annually provides stable demand.

Gross Rent Multiplier

Janesville's GRM (price divided by annual rent) is 19.0x. A GRM above 16x means the property is expensive relative to its income. Investors here are typically betting on appreciation rather than current cash flow. For comparison, the national average GRM for investment-grade rentals is approximately 13-15x.

Rental Income Projection

At the median rent of $1,230/mo, a single-family rental in Janesville generates approximately $14,760 in gross annual income. After accounting for 5.5% vacancy ($812 lost), property taxes of $5,264, insurance (~$1,120), and maintenance (~$1,120), the estimated NOI is $6,444 per year, or $537/mo.

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How Janesville Compares

Janesville vs Wisconsin state average and national average across key investment metrics. Janesville's cap rate is below both benchmarks — deal sourcing is critical here.

Metric
Janesville
Wisconsin Avg
National Avg
Cap Rate
2.30%
1.83%
3.81%
Median Price
$280K
$309K
$333K
Median Rent
$1,230
$1,223
$1,524
Property Tax
1.88%
1.88%
1.08%
Vacancy
5.5%
5.5%
5.6%
Pop. Growth
0.5%/yr
0.5%/yr
0.9%/yr

Nearby Midwest Markets

City
Cap Rate
Price
Rent
Tax
Janesville, WI
2.3%
$280K
$1,230
1.88%
Fond du Lac, WI
1.6%
$280K
$1,070
1.88%
Vermillion, SD
1.9%
$280K
$950
1.2%
Indianapolis, IN
4.2%
$285K
$1,490
0.84%
Carmel, IN
4.4%
$285K
$1,490
0.82%

Frequently Asked Questions

What is the average rent in Janesville, WI?
The median monthly rent in Janesville is $1,230, or $14,760 per year. This is 19% below the national average of $1,524/mo. Rent levels vary by neighborhood, property condition, and unit size — always verify comparable rents for your target property.
Is Janesville a good rental market for landlords?
With a rent-to-price ratio of 0.44%, Janesville falls below the 1% rule, meaning cash flow depends on buying below median or achieving above-median rents. The 5.5% vacancy rate signals tight rental demand, favorable for landlords.
How does Janesville rent compare to Wisconsin averages?
Janesville's median rent of $1,230/mo is 1% above the Wisconsin average of $1,223/mo. Home prices at $280K are below the state average of $309K, giving Janesville a rent-to-price ratio of 0.44% vs 0.40% statewide.
What is a good rent-to-price ratio?
The 1% rule says monthly rent should be at least 1% of purchase price ($1,000/mo rent on a $100,000 home). Janesville's ratio is 0.44%. Generally, above 0.8% is workable with good financing, above 1% is strong, and above 1.2% is exceptional. The national average across the 300+ cities we track is 0.46%.
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Explore Janesville & Related Markets

More Janesville Guides

Rental Property Investment GuideProperty Tax GuideCost of Living & AffordabilityAppreciation & Growth ForecastNeighborhood Investment Guide

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