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Marietta vs Athens for Rental Property Investing

Side-by-side comparison of Marietta, GA and Athens, GA — cap rates, rent, prices, and investment metrics.

Marietta wins 6–1 across key metrics
Marietta leads on cash flow (3.76% vs 3.73% cap rate)
Metric
Marietta, GA
Athens, GA
Est. Cap Rate
3.76%
3.73%
Median Home Price
$375,000
$360,000
Median Monthly Rent
$1,810
$1,730
1% Rule
0.48%
0.48%
GRM
17.3x
17.3x
Price / Income
6.0x
9.4x
Property Tax Rate
0.93%
0.9%
Vacancy Rate
5.2%
5.8%
Population Growth
1.5% / yr
1.2% / yr
Annual Appreciation
3.5%
3.2%
Population
61,480
128,000
Median Income
$62,400
$38,200

Marietta vs Athens: Which Is Better for Investors?

Cash flow: Marietta has the edge with an estimated cap rate of 3.76% compared to Athens's 3.73%. Neither city passes the 1% rule outright, so deal sourcing and value-add strategies become more important. Median home prices are $375,000 in Marietta vs $360,000 in Athens, while rents come in at $1,810/mo and $1,730/mo respectively. For context, the national average cap rate is 3.81% and average price is $333K.

Growth & appreciation: Marietta is growing faster at 1.5% annually vs Athens's 1.2%. Marietta leads on home value appreciation at 3.5% per year.

Costs & risk: Property taxes are 0.93% in Marietta vs 0.9% in Athens. Vacancy rates of 5.2% and 5.8% are both healthy, suggesting strong tenant demand in both markets.

Entry point: Athens offers a lower entry at $360K vs Marietta's $375K — a difference of $15K. With a 20% down payment, that's $72K vs $75K. Marietta's higher price may be justified by stronger growth.

Bottom line: Marietta edges out Athens on most key metrics. While cap rates are moderate at 3.76%, Marietta's overall profile is stronger. Use our free calculators to model specific deals in Marietta or Athens.

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Marietta, GA
3.76% cap rate · $375,000 median · $1,810/mo
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Athens, GA
3.73% cap rate · $360,000 median · $1,730/mo
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Frequently Asked Questions

Is Marietta or Athens better for rental investing?
Marietta wins 6–1 across our 7 key metrics (cap rate, 1% rule, GRM, taxes, vacancy, growth, appreciation). Marietta's 3.76% cap rate and $375K median price edge out Athens's 3.73% at $360K.
What is the cap rate difference between Marietta and Athens?
Marietta has a 3.76% cap rate vs Athens's 3.73% — a difference of 0.03 percentage points. This is a relatively small difference — other factors like growth, taxes, and local market conditions may matter more. For context, the national average is 3.81%.
Which city has lower property taxes?
Athens has lower property taxes at 0.9% vs 0.93%. On a $368K property, that's a difference of approximately $248/year in tax expense — money that goes directly to (or from) your cash flow.
Which city is growing faster?
Marietta is growing at 1.5% annually vs Athens's 1.2%. Moderate growth provides stable demand. Marietta's appreciation rate of 3.5% also leads on home value growth.

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