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Appreciation & Growth Forecast: Holland, MI

Updated 2026 · Based on median market data for Holland, MI

Cap Rate
2.78%
Median Price
$335K
Rent/Mo
$1,500
1% Rule
0.45%
Fails

Historical Appreciation

Home values in Holland, MI have appreciated at 2.4% per year. Appreciation is modest, meaning total returns will be driven primarily by cash flow rather than equity gains. This is actually preferred by many investors who want predictable, income-based returns.

5-Year Price Projection

If Holland continues appreciating at 2.4% annually, the current median of $335,000 would reach approximately $377,176 in 5 years — an equity gain of $42,176 on a property purchased at the median. With a 20% down payment of $67,000, that represents a 63% return on invested equity from appreciation alone. Combined with 5 years of NOI totaling approximately $46,565, the projected total return is $88,741 — a 132% cumulative return on the initial investment.

Growth Drivers

Population growth in Holland is minimal at 0.3%. Appreciation here is more likely driven by regional economic factors, inflation, and housing stock constraints rather than population-driven demand.

Total Return Analysis

Smart investors evaluate both cash flow AND appreciation. In Holland, the 2.78% cap rate provides modest ongoing cash flow, while 2.4% annual appreciation adds an equity component. Conservative underwriting is essential. Focus on deals where the cash flow stands on its own, and treat any appreciation as a bonus.

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How Holland Compares

Holland vs Michigan state average and national average across key investment metrics. Holland's cap rate is below both benchmarks — deal sourcing is critical here.

Metric
Holland
Michigan Avg
National Avg
Cap Rate
2.78%
3.87%
3.81%
Median Price
$335K
$254K
$333K
Median Rent
$1,500
$1,355
$1,524
Property Tax
1.46%
1.46%
1.08%
Vacancy
6.2%
6.2%
5.6%
Pop. Growth
0.3%/yr
0.3%/yr
0.9%/yr

Nearby Midwest Markets

City
Cap Rate
Price
Rent
Tax
Holland, MI
2.8%
$335K
$1,500
1.46%
Sioux Falls, SD
2.4%
$335K
$1,290
1.22%
Appleton, WI
1.5%
$335K
$1,220
1.85%
Rochester, MN
3.7%
$330K
$1,620
1.1%
Green Bay, WI
1.1%
$330K
$1,100
1.88%

Frequently Asked Questions

How fast are home prices rising in Holland?
Home values in Holland have been appreciating at 2.4% per year. This is near the national average, providing steady equity growth. At this rate, a $335K home would be worth approximately $377K in 5 years.
Is Holland a growing city?
Holland's population of 50,000 is growing at 0.3% per year. Slow growth means demand is stable but not increasing rapidly.
What is the best investment strategy for Holland?
In Holland, pure cash flow is tight at 2.78%. Consider appreciation-focused strategies, house hacking, or targeting below-median properties where rent-to-price ratios are stronger.
How does Holland compare to other Midwest cities?
Among Midwest markets, Holland's 2.78% cap rate is below the Michigan average of 3.87%. Prices at $335K are above the state average of $254K. See our comparison tool to evaluate Holland against specific markets.
Full Holland Analysis →Cap Rate CalculatorBRRRR Calculator

Explore Holland & Related Markets

More Holland Guides

Rental Property Investment GuideRent AnalysisProperty Tax GuideCost of Living & AffordabilityNeighborhood Investment Guide

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