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MarketsWisconsinOshkoshRent Analysis

Rent Analysis: Oshkosh, WI

Updated 2026 · Based on median market data for Oshkosh, WI

Cap Rate
1.62%
Median Price
$290K
Rent/Mo
$1,100
1% Rule
0.38%
Fails

Rent Overview

The median monthly rent in Oshkosh, WI is $1,100, translating to $13,200 in annual gross rental income per unit. The rent-to-price ratio is 0.38% — well below the 1% rule, making pure cash flow investing challenging at median prices.

Rent Affordability

Renters in Oshkosh spend approximately 25% of the local median household income ($53,700) on rent. This is well below the 30% threshold, suggesting significant headroom for rent increases. Tenants can afford to pay more, which is bullish for landlords.

Vacancy & Tenant Demand

The vacancy rate in Oshkosh is 5.5%. This is a healthy vacancy rate that indicates balanced supply and demand. You should be able to find quality tenants without extended vacancies, though expect normal turnover periods of 2-4 weeks between tenants. Population growth of 0.5% annually provides stable demand.

Gross Rent Multiplier

Oshkosh's GRM (price divided by annual rent) is 22.0x. A GRM above 16x means the property is expensive relative to its income. Investors here are typically betting on appreciation rather than current cash flow. For comparison, the national average GRM for investment-grade rentals is approximately 13-15x.

Rental Income Projection

At the median rent of $1,100/mo, a single-family rental in Oshkosh generates approximately $13,200 in gross annual income. After accounting for 5.5% vacancy ($726 lost), property taxes of $5,452, insurance (~$1,160), and maintenance (~$1,160), the estimated NOI is $4,702 per year, or $392/mo.

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How Oshkosh Compares

Oshkosh vs Wisconsin state average and national average across key investment metrics. Oshkosh's cap rate is below both benchmarks — deal sourcing is critical here.

Metric
Oshkosh
Wisconsin Avg
National Avg
Cap Rate
1.62%
1.83%
3.81%
Median Price
$290K
$309K
$333K
Median Rent
$1,100
$1,223
$1,524
Property Tax
1.88%
1.88%
1.08%
Vacancy
5.5%
5.5%
5.6%
Pop. Growth
0.5%/yr
0.5%/yr
0.9%/yr

Nearby Midwest Markets

City
Cap Rate
Price
Rent
Tax
Oshkosh, WI
1.6%
$290K
$1,100
1.88%
Des Moines, IA
2.6%
$290K
$1,260
1.52%
Bloomington, IN
4.2%
$290K
$1,480
0.83%
Iowa City, IA
2.9%
$290K
$1,320
1.48%
Owatonna, MN
2.5%
$290K
$1,130
1.12%

Frequently Asked Questions

What is the average rent in Oshkosh, WI?
The median monthly rent in Oshkosh is $1,100, or $13,200 per year. This is 28% below the national average of $1,524/mo. Rent levels vary by neighborhood, property condition, and unit size — always verify comparable rents for your target property.
Is Oshkosh a good rental market for landlords?
With a rent-to-price ratio of 0.38%, Oshkosh falls below the 1% rule, meaning cash flow depends on buying below median or achieving above-median rents. The 5.5% vacancy rate signals tight rental demand, favorable for landlords.
How does Oshkosh rent compare to Wisconsin averages?
Oshkosh's median rent of $1,100/mo is 10% below the Wisconsin average of $1,223/mo. Home prices at $290K are below the state average of $309K, giving Oshkosh a rent-to-price ratio of 0.38% vs 0.40% statewide.
What is a good rent-to-price ratio?
The 1% rule says monthly rent should be at least 1% of purchase price ($1,000/mo rent on a $100,000 home). Oshkosh's ratio is 0.38%. Generally, above 0.8% is workable with good financing, above 1% is strong, and above 1.2% is exceptional. The national average across the 300+ cities we track is 0.46%.
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Explore Oshkosh & Related Markets

More Oshkosh Guides

Rental Property Investment GuideProperty Tax GuideCost of Living & AffordabilityAppreciation & Growth ForecastNeighborhood Investment Guide

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