Side-by-side comparison of Greenville, SC and Myrtle Beach, SC — cap rates, rent, prices, and investment metrics.
Cash flow: Greenville has the edge with an estimated cap rate of 4.26% compared to Myrtle Beach's 4.08%. Neither city passes the 1% rule outright, so deal sourcing and value-add strategies become more important. Median home prices are $280,000 in Greenville vs $290,000 in Myrtle Beach, while rents come in at $1,380/mo and $1,400/mo respectively.
Growth & appreciation: Myrtle Beach is growing faster at 3.8% annually vs Greenville's 1.6%. Myrtle Beach leads on home value appreciation at 3.8% per year. Strong population growth typically translates to sustained rental demand and long-term price support.
Costs & risk: Property taxes are 0.55% in Greenville vs 0.58% in Myrtle Beach. Vacancy rates of 5.2% and 5.8% are both healthy, suggesting strong tenant demand in both markets.
Bottom line: Greenville edges out Myrtle Beach on most key metrics. While cap rates are moderate at 4.26%, Greenville's overall profile is stronger. Use our free calculators to model specific deals in Greenville or Myrtle Beach.