Updated 2026 · Based on median market data for Goldsboro, NC
Goldsboro sits in the South with a population of 50,000 growing rapidly at 1.5% annually. The median home costs $180,000 while rents average $1,390/mo, producing an estimated cap rate of 7.20%. This puts Goldsboro in the upper tier of investable US markets.
Goldsboro is ideal for cash flow investors, BRRRR practitioners, and anyone building a portfolio of affordable, income-producing rentals. The low price point ($180,000) means you can get started with a $36,000 down payment, and the 7.20% cap rate should produce positive cash flow even with conservative financing.
Target properties priced 15-25% below the $180,000 median — around $144,000 or less. At this price point with $1,390/mo rents, your cap rate improves to roughly 9.4%. Factor in 0.78% property taxes ($1,404/yr), budget 5% of gross rent for maintenance, and underwrite to a 5.3% vacancy rate. On a 20% down conventional loan at 7%, monthly PITI will run approximately $1,175.
Every deal should be evaluated individually using our calculator tools. Median data provides a starting point; actual returns depend on the specific property, financing, and your management approach.
Run the numbers on a specific Goldsboro property using our cap rate calculator (pre-filled with Goldsboro data). Compare Goldsboro against similar markets in the South region. If you're considering a value-add approach, try our BRRRR calculator to model a rehab scenario.
Goldsboro vs North Carolina state average and national average across key investment metrics. Goldsboro outperforms both benchmarks on cap rate.