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MarketsOhioAshlandRent Analysis

Rent Analysis: Ashland, OH

Updated 2026 · Based on median market data for Ashland, OH

Cap Rate
1.86%
Median Price
$235K
Rent/Mo
$890
1% Rule
0.38%
Fails

Rent Overview

The median monthly rent in Ashland, OH is $890, translating to $10,680 in annual gross rental income per unit. The rent-to-price ratio is 0.38% — well below the 1% rule, making pure cash flow investing challenging at median prices.

Rent Affordability

Renters in Ashland spend approximately 22% of the local median household income ($47,711) on rent. This is well below the 30% threshold, suggesting significant headroom for rent increases. Tenants can afford to pay more, which is bullish for landlords.

Vacancy & Tenant Demand

The vacancy rate in Ashland is 6.7%. This is a healthy vacancy rate that indicates balanced supply and demand. You should be able to find quality tenants without extended vacancies, though expect normal turnover periods of 2-4 weeks between tenants. Population growth of 0.2% annually provides stable demand.

Gross Rent Multiplier

Ashland's GRM (price divided by annual rent) is 22.0x. A GRM above 16x means the property is expensive relative to its income. Investors here are typically betting on appreciation rather than current cash flow. For comparison, the national average GRM for investment-grade rentals is approximately 13-15x.

Rental Income Projection

At the median rent of $890/mo, a single-family rental in Ashland generates approximately $10,680 in gross annual income. After accounting for 6.7% vacancy ($716 lost), property taxes of $3,713, insurance (~$940), and maintenance (~$940), the estimated NOI is $4,371 per year, or $364/mo.

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How Ashland Compares

Ashland vs Ohio state average and national average across key investment metrics. Ashland's cap rate is below both benchmarks — deal sourcing is critical here.

Metric
Ashland
Ohio Avg
National Avg
Cap Rate
1.86%
3.65%
3.81%
Median Price
$235K
$218K
$333K
Median Rent
$890
$1,149
$1,524
Property Tax
1.58%
1.58%
1.08%
Vacancy
6.7%
6.7%
5.6%
Pop. Growth
0.2%/yr
0.2%/yr
0.9%/yr

Nearby Midwest Markets

City
Cap Rate
Price
Rent
Tax
Ashland, OH
1.9%
$235K
$890
1.58%
Cedar Rapids, IA
3.1%
$235K
$1,120
1.48%
Fremont, NE
2.9%
$235K
$1,090
1.62%
Hays, KS
2.1%
$235K
$890
1.38%
Marquette, MI
4.9%
$235K
$1,500
1.46%

Frequently Asked Questions

What is the average rent in Ashland, OH?
The median monthly rent in Ashland is $890, or $10,680 per year. This is 42% below the national average of $1,524/mo. Rent levels vary by neighborhood, property condition, and unit size — always verify comparable rents for your target property.
Is Ashland a good rental market for landlords?
With a rent-to-price ratio of 0.38%, Ashland falls below the 1% rule, meaning cash flow depends on buying below median or achieving above-median rents. The 6.7% vacancy rate is moderate.
How does Ashland rent compare to Ohio averages?
Ashland's median rent of $890/mo is 23% below the Ohio average of $1,149/mo. Home prices at $235K are above the state average of $218K, giving Ashland a rent-to-price ratio of 0.38% vs 0.53% statewide.
What is a good rent-to-price ratio?
The 1% rule says monthly rent should be at least 1% of purchase price ($1,000/mo rent on a $100,000 home). Ashland's ratio is 0.38%. Generally, above 0.8% is workable with good financing, above 1% is strong, and above 1.2% is exceptional. The national average across the 300+ cities we track is 0.46%.
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Explore Ashland & Related Markets

More Ashland Guides

Rental Property Investment GuideProperty Tax GuideCost of Living & AffordabilityAppreciation & Growth ForecastNeighborhood Investment Guide

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