Updated 2026 · Based on median market data for Atlantic City, NJ
The median monthly rent in Atlantic City, NJ is $2,160, translating to $25,920 in annual gross rental income per unit. The rent-to-price ratio is 0.58% — well below the 1% rule, making pure cash flow investing challenging at median prices.
Renters in Atlantic City spend approximately 53% of the local median household income ($48,543) on rent. This exceeds the standard 30% affordability threshold, suggesting rent growth may face resistance — but it also means a large portion of the population finds buying even more out of reach, supporting rental demand.
The vacancy rate in Atlantic City is 5.8%. This is a healthy vacancy rate that indicates balanced supply and demand. You should be able to find quality tenants without extended vacancies, though expect normal turnover periods of 2-4 weeks between tenants. Population growth of 0.3% annually provides stable demand.
Atlantic City's GRM (price divided by annual rent) is 14.3x. A GRM between 12-16x is moderate and typical of balanced markets. Deals can work but you need to keep expenses controlled. For comparison, the national average GRM for investment-grade rentals is approximately 13-15x.
At the median rent of $2,160/mo, a single-family rental in Atlantic City generates approximately $25,920 in gross annual income. After accounting for 5.8% vacancy ($1,503 lost), property taxes of $8,066, insurance (~$1,480), and maintenance (~$1,480), the estimated NOI is $13,391 per year, or $1,116/mo.
Atlantic City vs New Jersey state average and national average across key investment metrics. Atlantic City's cap rate is below both benchmarks — deal sourcing is critical here.