CapRateCity · Vol. II No. 32Established 2025775 US Markets Tracked
CapRateCity
An independent investor's notebook on US rental markets.
South · Virginia · Population 50,000

Staunton, VA Cap Rate 3.28%

Staunton runs a 3.28% cap rate — an appreciation play more than a cash-flow market; falls 0.57% short of the 1% rule. Median price $320,000, rent $1,390/mo.
By Jake McEwen·Updated ·Sources: Zillow ZHVI/ZORI, Census, county tax
Staunton, VA — Staunton, Virginia
Staunton, VA · Photo via Wikimedia Commons (CC-BY-SA / public domain)
Staunton, VA cap rate 3.28% — median price $320,000, median rent $1,390/mo, property tax 0.86% — rental property analysis card
Staunton, VA key rental property metrics at a glance — sources: Zillow ZHVI/ZORI, state/county tax records, U.S. Census.

Staunton is a mid-range market in the South with a small but investable metro of 50,000. At a 3.28% estimated cap rate, this is a appreciation-focused market where rents of $1,390/mo lag behind home prices. With a median home price of $320,000 and steady population growth supports long-term rental demand, Staunton is primarily an appreciation play that requires creative strategies to generate positive cash flow.

Market data powered by Zillow Home Value Index (ZHVI) and Zillow Observed Rent Index (ZORI) · Updated Feb 2026

Challenging for pure cash flow
Based on $320,000 median price and $1,390/mo median rent
Est. Cap Rate
3.28%
1% Rule
0.43%
Fails
GRM
19.2x
Price / Income
5.6x

Market Data

Median Home Price$320,000
Median Monthly Rent$1,390
Property Tax Rate0.86%
Population50,000
Population Growth0.7% / yr
Median Household Income$57,250
Vacancy Rate5.2%
Annual Appreciation2.9%

2026 Market Update: Staunton

Staunton's 0.4% rent-to-price ratio is well below the 1% rule. At median prices of $320,000, the $1,390/mo rent produces only $875/mo in NOI. Investors here need to target below-median properties or pursue value-add strategies to make the numbers work.

At current rates, a 20% down conventional loan ($64K at 7%) would result in approximately $-827/mo cash flow — negative at median prices. Larger down payments, seller financing, or buying 15–25% below median are strategies to turn the numbers positive.

The 19.2x gross rent multiplier and 5.2% vacancy rate position Staunton as a growth-dependent market. With annual appreciation at 2.9%, total returns (cash flow + equity growth) run approximately 6.2% before financing leverage.

Deal Modeling & Scenarios for Staunton

All figures below are computed from Staunton's real market medians. Use them as a baseline; override with property-specific numbers in the calculators.

Property Tax Bill in Real Dollars

Annual$2,752
Monthly$229
% of Gross Rent16.5%

At 0.86% effective rate on the $320,000 median price, the annual tax bill is $2,752 — that's near national average (-19% vs the national average of ~1.06%). Verify the actual assessed value before purchase; sale-triggered reassessments can push the bill higher than the seller's current statement.

5-Year Cap Rate Trajectory

If Staunton continues appreciating at 2.9%/yr while rents grow at a conservative 3%/yr, cap rate holds roughly steady as price growth outpaces rent. Year-by-year projection at the median:

YearEst. PriceEst. Rent/MoCap Rate
Today$320K$1,3903.3%
Year 1$329K$1,4323.3%
Year 2$339K$1,4753.3%
Year 3$349K$1,5193.3%
Year 4$359K$1,5643.3%
Year 5$369K$1,6113.3%

Three Financing Scenarios

Same median-priced Staunton property — different capital structures. All-cash maximizes cap rate. Leverage trades cash flow for higher cash-on-cash return when the spread between cap rate and borrowing cost is positive.

ScenarioCash InvestedMonthly Cash FlowAnnual CFCash-on-Cash
All cash$320K$875$10,5013.3%
20% down conventional @ 7%$74K$-827$-9,928-13.5%
25% down DSCR @ 8.5%$93K$-971$-11,647-12.6%

Three Price Tiers: Below, At, and Above the Median

Properties don't always trade at the median. Lower-priced units typically offer higher cap rates but harder operations; higher-priced properties tend to compress cap rates while attracting better tenants. All-cash assumptions below:

TierPriceRent/MoNOI/YrCap RateMonthly CF
Below median (~75% price)$240K$1,182$8,1533.4%$679
At median$320K$1,390$9,1122.8%$759
Above median (~125% price)$400K$1,598$10,0712.5%$839

Total Return Over a 5-Year Hold

Cap rate is just one piece. Real estate returns come from four sources: cash flow, appreciation, principal paydown, and tax benefits. Assuming 20% down conventional financing at 7% and a 5-year hold at Staunton's historical appreciation rate of 2.9%:

Cash Flow (5yr)$-49,641
Appreciation$49K
Principal Paydown$19K
Total Return$19K

On a $64K down payment, that's a 29.3% total ROI over 5 years (not annualized). Tax benefits from depreciation are additional and depend on your personal tax bracket.

Risk Flags Specific to Staunton

Automated checks against the underlying data — surface only the risks that actually apply to Staunton, not generic boilerplate:

Watch closelyRent-to-price ratio of 0.43% is well below the 1% rule. Achieving positive cash flow at median prices requires below-market purchases, larger down payments, or value-add strategies.

Cap Rate Calculator — Staunton

Pre-filled with Staunton medians. Adjust to match a specific property.

Property Details
$
$
3–8% typical
%
Monthly Expenses
0.86% rate
$
$
8–10% of rent
$
8–12% of rent
$
Cap Rate
2.74%Low
Net Operating Income ÷ Purchase Price
NOI / Year
$8,781
net operating income
Gross Rent Multiplier
19.2x
High (>15)
1% Rule
0.43%
✗ Fails
Monthly Cash Flow
$732
before debt service
Annual Breakdown
Gross Rental Income$16,680
Less Vacancy−$867
Effective Income$15,813
Less Operating Expenses−$7,032
Net Operating Income$8,781
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Cash-on-Cash Return — Staunton

Factor in financing to see your actual return on invested capital in Staunton.

$
$80,000
%
%
years
$
taxes + ins + maint + mgmt
$
$
Cash-on-Cash Return
-10.16%Weak
Annual Cash Flow ÷ Total Cash Invested
Total Cash Invested
$89,600
$80,000 down + $9,600 closing
Monthly Mortgage
$1,565
on $240K loan
Monthly Cash Flow
$-759
after all expenses
Annual Cash Flow
$-9,103
before taxes
Cash Flow Breakdown
Monthly Rent$1,390
Less Expenses−$584
Less Mortgage−$1,565
Monthly Cash Flow$-759

Is Staunton a Good Place to Invest in Rental Property?

Staunton, VA has a population of 50,000 and has been growing at 0.7% annually — roughly in line with national trends, meaning demand is stable but not exceptional. The median home price of $320,000 paired with median rents of $1,390/mo produces an estimated cap rate of 3.28%.

Property taxes at 0.86% fall within the national average range and shouldn't present unusual challenges. The vacancy rate of 5.2% is moderate and within normal parameters for a healthy rental market.

At a price-to-income ratio of 5.6x, homes cost about 5.6 times the local median income of $57,250. This moderate ratio indicates a balanced rent-vs-buy market. Home values have appreciated at roughly 2.9% annually. Steady appreciation means total returns will be primarily cash flow-driven — the more sustainable model for long-term wealth building.

Bottom line: At current median prices, Staunton is challenging for pure cash flow investing. Consider BRRRR strategies with below-market purchases, or look at neighboring metros with stronger price-to-rent ratios.

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