Florence, AL Cap Rate 5.04%
Florence is a budget-friendly market in the South with a small but investable metro of 50,000. At a 5.04% estimated cap rate, this is a moderate market where rents of $1,170/mo lag behind home prices. With a median home price of $210,000 and steady population growth supports long-term rental demand, Florence offers opportunities for investors who source deals carefully.
Market data powered by Zillow Home Value Index (ZHVI) and Zillow Observed Rent Index (ZORI) · Updated Feb 2026
Market Data
2026 Market Update: Florence
Florence's 0.6% rent-to-price ratio is well below the 1% rule. At median prices of $210,000, the $1,170/mo rent produces only $882/mo in NOI. Investors here need to target below-median properties or pursue value-add strategies to make the numbers work.
At current rates, a 20% down conventional loan ($42K at 7%) would result in approximately $-235/mo cash flow — negative at median prices. Larger down payments, seller financing, or buying 15–25% below median are strategies to turn the numbers positive.
The 15.0x gross rent multiplier and 6.4% vacancy rate position Florence as a balanced market. With annual appreciation at 2.3%, total returns (cash flow + equity growth) run approximately 7.3% before financing leverage.
Deal Modeling & Scenarios for Florence
All figures below are computed from Florence's real market medians. Use them as a baseline; override with property-specific numbers in the calculators.
Property Tax Bill in Real Dollars
At 0.42% effective rate on the $210,000 median price, the annual tax bill is $882 — that's very low (bottom 15% of US markets) (-60% vs the national average of ~1.06%). Verify the actual assessed value before purchase; sale-triggered reassessments can push the bill higher than the seller's current statement.
5-Year Cap Rate Trajectory
If Florence continues appreciating at 2.3%/yr while rents grow at a conservative 3%/yr, cap rate holds roughly steady as price growth outpaces rent. Year-by-year projection at the median:
| Year | Est. Price | Est. Rent/Mo | Cap Rate |
|---|---|---|---|
| Today | $210K | $1,170 | 5.0% |
| Year 1 | $215K | $1,205 | 5.1% |
| Year 2 | $220K | $1,241 | 5.1% |
| Year 3 | $225K | $1,278 | 5.1% |
| Year 4 | $230K | $1,317 | 5.2% |
| Year 5 | $235K | $1,356 | 5.2% |
Three Financing Scenarios
Same median-priced Florence property — different capital structures. All-cash maximizes cap rate. Leverage trades cash flow for higher cash-on-cash return when the spread between cap rate and borrowing cost is positive.
| Scenario | Cash Invested | Monthly Cash Flow | Annual CF | Cash-on-Cash |
|---|---|---|---|---|
| All cash | $210K | $882 | $10,579 | 5.0% |
| 20% down conventional @ 7% | $48K | $-236 | $-2,827 | -5.9% |
| 25% down DSCR @ 8.5% | $61K | $-330 | $-3,955 | -6.5% |
Three Price Tiers: Below, At, and Above the Median
Properties don't always trade at the median. Lower-priced units typically offer higher cap rates but harder operations; higher-priced properties tend to compress cap rates while attracting better tenants. All-cash assumptions below:
| Tier | Price | Rent/Mo | NOI/Yr | Cap Rate | Monthly CF |
|---|---|---|---|---|---|
| Below median (~75% price) | $158K | $995 | $7,974 | 5.1% | $664 |
| At median | $210K | $1,170 | $9,173 | 4.4% | $764 |
| Above median (~125% price) | $263K | $1,346 | $10,381 | 4.0% | $865 |
Total Return Over a 5-Year Hold
Cap rate is just one piece. Real estate returns come from four sources: cash flow, appreciation, principal paydown, and tax benefits. Assuming 20% down conventional financing at 7% and a 5-year hold at Florence's historical appreciation rate of 2.3%:
On a $42K down payment, that's a 56.6% total ROI over 5 years (not annualized). Tax benefits from depreciation are additional and depend on your personal tax bracket.
Risk Flags Specific to Florence
Automated checks against the underlying data — surface only the risks that actually apply to Florence, not generic boilerplate:
Cap Rate Calculator — Florence
Pre-filled with Florence medians. Adjust to match a specific property.
Cash-on-Cash Return — Florence
Factor in financing to see your actual return on invested capital in Florence.
Is Florence a Good Place to Invest in Rental Property?
Florence, AL has a population of 50,000 and has been growing at 0.8% annually — roughly in line with national trends, meaning demand is stable but not exceptional. The median home price of $210,000 paired with median rents of $1,170/mo produces an estimated cap rate of 5.04%.
Property taxes at 0.42% are well below the national average of ~1.1%, providing a meaningful cash flow advantage many investors overlook. The vacancy rate of 6.4% is moderate and within normal parameters for a healthy rental market.
At a price-to-income ratio of 4.2x, homes cost about 4.2 times the local median income of $49,614. This relatively affordable ratio suggests a deep pool of renters who find buying out of reach, supporting rental demand. Home values have appreciated at roughly 2.3% annually. Steady appreciation means total returns will be primarily cash flow-driven — the more sustainable model for long-term wealth building.
Bottom line: Florence presents moderate opportunities. Cap rates near 5.04% mean deals need careful sourcing — look for value-add rehabs or emerging neighborhoods where rents are climbing.