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Cap Rate Analysis: Salem, OR

Investment metrics, interactive calculators, and data-driven analysis for Salem rental properties.

Challenging for pure cash flow
Based on $360,000 median price and $1,480/mo median rent
Est. Cap Rate
2.93%
1% Rule
0.41%
Fails
GRM
20.3x
Price / Income
6.4x

Market Data

Median Home Price$360,000
Median Monthly Rent$1,480
Property Tax Rate0.95%
Population183,000
Population Growth0.8% / yr
Median Household Income$56,200
Vacancy Rate5.2%
Annual Appreciation2.5%

Cap Rate Calculator — Salem

Pre-filled with Salem medians. Adjust to match a specific property.

Property Details
$
$
3–8% typical
%
Monthly Expenses
0.95% rate
$
$
8–10% of rent
$
8–12% of rent
$
Cap Rate
2.44%Low
Net Operating Income ÷ Purchase Price
NOI / Year
$8,784
net operating income
Gross Rent Multiplier
20.3x
High (>15)
1% Rule
0.41%
✗ Fails
Monthly Cash Flow
$732
before debt service
Annual Breakdown
Gross Rental Income$17,760
Less Vacancy−$924
Effective Income$16,836
Less Operating Expenses−$8,052
Net Operating Income$8,784

Cash-on-Cash Return — Salem

Factor in financing to see your actual return on invested capital in Salem.

$
$90,000
%
%
years
$
taxes + ins + maint + mgmt
$
$
Cash-on-Cash Return
-10.74%Weak
Annual Cash Flow ÷ Total Cash Invested
Total Cash Invested
$100,800
$90,000 down + $10,800 closing
Monthly Mortgage
$1,760
on $270K loan
Monthly Cash Flow
$-902
after all expenses
Annual Cash Flow
$-10,826
before taxes
Cash Flow Breakdown
Monthly Rent$1,480
Less Expenses−$622
Less Mortgage−$1,760
Monthly Cash Flow$-902

Is Salem a Good Place to Invest in Rental Property?

Salem, OR has a population of 183,000 and has been growing at 0.8% annually — roughly in line with national trends, meaning demand is stable but not exceptional. The median home price of $360,000 paired with median rents of $1,480/mo produces an estimated cap rate of 2.93%.

Property taxes at 0.95% fall within the national average range and shouldn't present unusual challenges. The vacancy rate of 5.2% is moderate and within normal parameters for a healthy rental market.

At a price-to-income ratio of 6.4x, homes cost about 6.4 times the local median income of $56,200. This elevated ratio means homeownership is stretched, supporting rental demand but limiting buyer pools. Home values have appreciated at roughly 2.5% annually. Steady appreciation means total returns will be primarily cash flow-driven — the more sustainable model for long-term wealth building.

Bottom line: At current median prices, Salem is challenging for pure cash flow investing. Consider BRRRR strategies with below-market purchases, or look at neighboring metros with stronger price-to-rent ratios.

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